Tue, Feb 02 | Online Workshop via Zoom

Making sales the "FAB" way!

Selling with Features and Benefits in line with your unique selling points...
Registration is Closed
Making sales the "FAB" way!

Time & Location

Feb 02, 4:30 PM – 6:30 PM
Online Workshop via Zoom

About the Event

𝙎𝙚𝙡𝙡𝙞𝙣𝙜 𝙬𝙞𝙩𝙝 𝙁𝙚𝙖𝙩𝙪𝙧𝙚𝙨 𝙖𝙣𝙙 𝘽𝙚𝙣𝙚𝙛𝙞𝙩𝙨...

"It’s good practice to go through your features, benefits and unique selling points regularly as we tend to take certain things for granted in our offering but you can sometimes struggle to find something unique that doesn’t cost a fortune to deliver or a huge culture change to implement. So what we find, sometimes, is that we say our unique selling points are A, B and C but in fact.. our competitors offer the same A, B and C. 

𝙎𝙤... 𝘼𝙧𝙚 𝙮𝙤𝙪𝙧𝙨 𝙧𝙚𝙖𝙡𝙡𝙮 𝙪𝙣𝙞𝙦𝙪𝙚? 𝘼𝙣𝙙 𝙙𝙤𝙚𝙨 𝙞𝙩 𝙢𝙖𝙩𝙩𝙚𝙧?

It may be you do have something truly unique about your service or product. So that’s an obvious place to start. But my first question would be ‘does the buyer care?’. If yes.. bingo. If .. not really.. then let’s try looking at getting sales another way..."

In this 2 hour work shop hosted by Nicola Lutz you will cover:

- A buyer persona exercise

- Work on your FAB (features and benefits)

- Align them to your own USPs 

- And a Q and A with a sales expert!

Buy your ticket now and make more sales in 2021...

£25 per person. 

Limited places available.

You will receive a zoom link in your confirmation email.

Join the meeting at 1620 for a prompt start at 1630.

Like the sound of this content but unable to make the time? Book your ticket and let us know as we can send you the recording after the event!

𝘊𝘰𝘯𝘵𝘪𝘯𝘶𝘦 𝘳𝘦𝘢𝘥𝘪𝘯𝘨 𝘵𝘩𝘪𝘴 𝘣𝘭𝘰𝘨 𝘢𝘯𝘥 𝘮𝘰𝘳𝘦 @ 𝘩𝘵𝘵𝘱𝘴://𝘯𝘰𝘧𝘭𝘶𝘧𝘧.𝘣𝘪𝘻/𝘶𝘯𝘪𝘲𝘶𝘦-𝘴𝘦𝘭𝘭𝘪𝘯𝘨-𝘱𝘰𝘪𝘯𝘵𝘴-𝘢𝘳𝘦-𝘰𝘶𝘵-𝘤𝘰𝘮𝘣𝘪𝘯𝘦𝘥-𝘴𝘦𝘭𝘭𝘪𝘯𝘨-𝘱𝘰𝘪𝘯𝘵𝘴-𝘢𝘳𝘦-𝘪𝘯/

  • Making sales the "FAB" way!

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